Maryland DMV · Digital marketing
Digital marketing east of the Potomac
Integrated SEO, paid media, email, and content for Montgomery and Prince George's County brands — measured against leads you actually want, not vanity impressions.
Capabilities
Marketing programs in Maryland
Maryland-side buyers cross the Beltway for services but search locally first. We build geo-aware campaigns and landing pages that match county-level intent without duplicating your DC messaging word for word.
Search & local visibility
Organic and maps visibility for Bethesda, Rockville, and Columbia queries — technical fixes included.
- Local landing pages
- GBP support
- Content briefs
- Search Console monitoring
Paid search & social
Geo-targeted campaigns with conversion tracking and weekly budget guardrails.
- Google & LinkedIn ads
- Audience testing
- Landing page alignment
- CPA reporting
Email & nurture
Lifecycle flows for associations, B2B services, and event-driven nonprofits.
- Segmentation
- Template design
- Automation maps
- Deliverability basics
Content strategy
Editorial calendars tied to search intent and sales objections — not generic blog filler.
- Topic research
- SME interview process
- Distribution plan
- Repurposing guides
Analytics & attribution
GA4, CRM hooks, and monthly readouts leadership can follow without a glossary.
- Goal setup
- UTM discipline
- Dashboard simplification
- Next-month priorities
Built for the Washington, DC Market
DC-based with daily Maryland client work — workshops in Bethesda or Rockville, Eastern-time reporting, and campaigns that respect Maryland regulatory tone where healthcare and education are involved.
Compliance-aware copy
Conservative claims for regulated categories — legal review time built in.
Collaborative
Works alongside in-house comms instead of replacing them silently.
Ship weekly
Visible changelog — not quarterly strategy decks only.
Technical SEO in-house
Fixes land in production, not a ticket queue at another vendor.
Outcomes
How engagements tend to land
Illustrative benchmarks from past work — your mileage depends on offer, traffic, and sales follow-up.
How We Work
A transparent, milestone-driven engagement from first call to launch.
Baseline
Analytics, ads account audit, and competitor snapshot.
Plan
Channel mix and 90-day priorities in writing.
Execute
Weekly shipping with spend and creative changelog.
Review
Monthly metrics and next priorities agreed with stakeholders.
FAQ
Frequently Asked Questions
Straight answers — scoped to what you sell and who has to sign off.
Next step
Need Maryland-focused growth?
Share your audience and goals — we propose a scoped program with metrics you can defend internally.
Based at 1717 N Street NW, Washington, DC · hello@thoriumdc.com · (202) 666-9377